Integrys Energy Services, a fast-growing supplier of natural gas, electric and alternate fuel needed to organize its marketing materials in order to keep pace with their growth.

Client Problems:

• “How can we quickly distribute promotional and print to satellite offices?”
• “How can we let associates know what is available from marketing?”
• “How can we regain control of multiple vendors and all the products they provide?”
• “How can we track product costs to satellite offices and tie the information in with our internal
  company accounting system?

Solution:

Using True Design’s Centralized Marketing Solution all of their associates can now view and order marketing materials including; print, promotional, apparel, children’s items and tradeshow booths. The system is password protected, shows inventory levels in real time, sends order confirmations and exports accounting reports. All marketing materials are stored at True Design for direct fulfillment to satellite offices. We assist the client in managing the products and finding cost and time savings.

Result:

Integrys’s marketing activity has become more efficient and effective in growing their company.
The following changes have saved them an estimated $54,900 annually and increased their productivity by $16,300 annually.

• Automated ordering
• Outsourced inventory and fulfillment management
• Online automated budget reports
• Outsourcing quality control activity
• Organizing the marketing materials in an easy to view and manage site
• Eliminating phone and email marketing requests
• Eliminating timely tracking activity
• Capability to evaluate order quantity and frequency to achieve quantity discounts
• Eliminating rush shipments from out of stock materials
• Central shipping point has reduced shipping expenses